November, 2009

Valuation Versus Capital Efficiency

Thursday, November 19th, 2009

A lot has been written about the virtues of a capital efficient business model during the past several years.   Capital efficiency became a popular topic when exit valuations dropped significantly from levels that were achieved in the bubble.  Despite the large amount of commentary on capital efficiency, both investors and entrepreneurs tend to focus on pre-money valuation during discussion of the merits of an investment and deal terms.  A look at the math, however, shows that capital efficiency is often more important than pre-money valuation.

First, let me offer an explanation of capital efficiency for the purpose of this exercise.  A capital efficient company is one that needs a relatively small amount of equity and debt in order to achieve attractive revenue and profitability, which in turn drive a good exit for investors.

So, let’s look at two possible scenarios for investors.

Scenario #1:  An investor places $2 million in a Series A financing at a $10 million pre-money valuation.

Scenario #2:   An investor places $5 million in a Series A financing at a $5 million pre-money valuation.  The company performs well and the company raises an additional $5 million at a $20 million pre-money valuation in a Series B financing.

It would appear on the surface that scenario #2 is better than scenario #1 for a Series A investor if one focuses on pre-money valuation.  The pre-money valuation for the Series A investor is much better in scenario #2, and the company is able to raise additional capital at a big valuation step up during the Series B financing.  When one runs the math, however, the outcome actually favors the investor in scenario #1.  Assuming customary Series A terms, the Series A investment in scenario #1 would achieve a 3.3x return at a $25 million exit and a 9.5x return at a $100 million exit.  The Series A investment in scenario #2 would achieve a 2.3x return at a $25 million exit and a 7.8x return at a $100 million exit.  (The Series B investment would perform even worse.)  So, despite the much lower pre-money valuation, the Series A investment in scenario #2 is worse off because the capital needs of the company eat up returns and more than offset the lower valuation.

A capital inefficient company will also hurt founders and other common shareholders.  Let’s compare a situation in which a founder raises $10 million at a $25 million pre-money valuation in a Series A financing to a situation in which a founder raises $2 million at a $5 million valuation.  The $25 million pre-money valuation seems much better, but one would be surprised at the outcome.  In both of these cases, the founder has given away 26% of the company, but the impact of capital intensity goes beyond that.  After going through the the math using customary investment terms, one can see that the founder is left with $64 million at a $100 million exit and $16 million at a $25 million exit if the founder opts for the $2 million raise at a $5 million exit.  Alternatively, the investor is left with $61 million at a $100 million exit and only $8 million at a $25 million exit if the investor opts for the $10 million raise at a $25 million pre-money valuation.

I am not saying that venture investors should accept high pre-money valuations.  Rather, I am pointing out that capital inefficient businesses can be surprisingly unattractive to both investors and entrepreneurs.  Both would do well to discuss and think through the capital needs of a company.

Alan

crowdSPRING

Tuesday, November 3rd, 2009

AdAge wrote a piece yesterday noting the momentum of crowdsourcing. It reminded me of a couple of posts on crowdsourcing that have been on my mind. The first, by Becky McCray, asks, Is crowdsourcing a good thing for rural designers? Her post was in part a response to a widely read piece named Spec Work is Evil by Andrew Hyde.

For several years I have been interested in crowdsoucring, which Jeff Howe defines as the “act of taking a job traditionally performed by a designated agent and outsourcing it to an undefined, generally large group of people in the form of an open call.” Applications of crowdsourcing include Yahoo! Answers, Wikipedia, Elance and iStockphoto. My favorite description of crowdsourcing was used to illustrate a science solution finder named InnoCentive: Let’s say you want to know an obscure fact such as the names of the starting pitchers for the first game of the 1965 World Series. If you ask only one person the question, you probably won’t get a correct answer. But if you ask the question to a large audience on a talk radio show, someone out there will likely call in with the right answer. Crowdsourcing can be powerful stuff.

So, why do some people have a problem with crowdscourcing? Andrew Hyde looks at a popular crowdsourcing website named crowdSPRING, which asks graphic designers to compete on logo designs for the chance to win a prize, such as $5,000. He argues that such work is inherently bad for designers, because so many participants end up doing free work and never get paid. Becky McCray added fuel to the fire when a person she interviewed indicated participation in crowdSPRING being somewhat similar to gambling. The person interviewed knows it’s an uphill battle to win, but she is addicted to the contests.

That’s not to say most crowdscourcing is ethically challenged. Applications like Yahoo! Answers, iStockphoto and open source software are generally seen as good things by most participants. Furthermore, even a company like crowdSPRING, which has been a lightning rod for controversy, has its redeeming qualities. For example, although the person whom Becky McCray interviewed acknowledged the distracting addiction of crowdSPRING, she also cited the positive elements: “Pairing up with websites like crowdSpring makes it possible for me to do business with people from all over the world… I don’t have to spend money or time promoting myself or finding clients… I can just focus on my design, and I’m not held back by being in a rural area with no local clients or connections.”

Ross Kimbaraousky, co-founder of crowdSPRING, also responded with good points to the Spec Work is Evil post that attacked his company: “We’ve built a level playing field where people can compete on the basis of their talent, not the size of their offices, where they went to school, or fancy brochures. “

I don’t know where I would come down on the debate over crowdSPRING. There is a lot more to understand. I would probably tend to say that the benefits of crowdSPRING outweigh the problems that have been cited. I certainly think it’s a very innovative service. But I figured out what bothers me about the whole debate around crowdSPRING. Although crowdSPRING co-founder Ross Kimbaraousky and others make some great points about the benefits of crowdSPRING, they don’t address head on some of the concerns that have been raised. I would like to see Ross say something like “Doing spec work for free can indeed create concerns.” He could go on to put the concerns in perspective and then point out the benefits of crowdSPRING that outweigh the concerns.

Venture capitalists often say that they want entrepreneurs to admit what they don’t know. Glossing over an information gap can be worse than simply saying, “I don’t know.” (Information gaps can be filled. Credibility is hard to restore.) The same applies to companies with controversial ethical issues. I would prefer to see executives not only point out their companies’ benefits but also acknowledge potentially controversial items and address them head on and not gloss over them.

Alan Kelley